Definition, synonyms and related words
a company or individual that purchases goods or services with the intention of reselling them rather than consuming or using them
"The local shop owner acts as a reseller, buying bulk electronics to sell individually at a higher price."
In plain English: A reseller is someone who buys products from another company and sells them to customers for their own profit.
"The local tech store acts as a reseller for many major brands, selling phones and tablets at competitive prices."
Usage: A reseller is an intermediary who buys products to sell again, distinguishing this role from a retailer who typically sells directly to end consumers. Use "reseller" when referring specifically to businesses focused on distribution and markup rather than final consumption of the goods.
The word reseller is formed by combining resell with the agent suffix -er. It refers to a person or business that sells goods again after acquiring them from another source.