Brand linkage Uncommon

Origin: French suffix -age

Definition, synonyms and related words

Definitions

Noun

The degree to which the consumer understands a commercial's message is for a specific brand of product rather than the product category.

See Also

stopping power flow of attention branding moment branding brand stretch day after recall test copy sort flow of emotion

Related Terms

stopping power flow of attention branding moment branding brand stretch day after recall test copy sort flow of emotion brand stickiness copy test picture sorts brand image

Rhyming Words

age sage tage rage wage aage mage yage lage cage gage page nage kage swage adage plage brage phage stage

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